The Do It Yourself Owner is exactly what the name implies. This owner is involved in every aspect of the facility on a daily basis, and therefore does not currently utilize the services of a management company to perform these types of tasks. However, this owner understands the value of name brand recognition and economies of scale.  Do It Yourself Owners partner with experienced self storage operators for a fee, and use the name brand of the well-known operator for the benefit of their facility.

This owner can reduce advertising expenses and
other marketing costs with this approach. In addition to the reduction in costs, the facility gets the benefits and reputation involved from flying under the same flag as a large operator. Do It Yourself Owners generate their own reports and handle their own banking and accounting.